As reported copiously by Frequent Miler and One Mile at a Time, there’s an opportunity to sign up for eHarmony.com via the British Airways Shopping Portal and earn 130 Avios per dollar spent. The offer expires March 5, 2017 (and then reverts back to 65 Avios per dollar spent).
You can only sign up for 1, 3, 6, or 12 month memberships. And reader comments report the maximum spend for a 12 month membership is $227 in one transaction (you may have to bypass discount offers and options to be charged quarterly), but all I saw was a 12 month plan for $13.95/mo. (or $167.40). If you’re successful with this order (at $167.40), you’d get, presumably, 21,762 British Airways Avios. Or, rather, you’d be buying Avios for $0.0769 a point. Given that Avios are worth about $0.15 each, you’d be making out on the deal. Even if you didn’t take advantage of your brand new eHarmony account at all.
Now, redemption might not be the easiest in the world from HNL, but BA will allow you to use Avios to book flights on American Airlines, for instance. The minimum amount of Avios required for a round trip economy flight, HNL to LAX, is 25,000 miles. So that’s basically what you’d get for your $227 spent, or thereabouts.
Err, I have not taken advantage of this deal. So, YMMV.